Kellogg's Rice Krispies Limited Edition Red & Blue Cereal Family Size
In 1906, W.K. Kellogg founded the Kellogg Company in Battle Creek, Michigan. Kellogg was strongly dedicated to nutrition, health and value—and for more than 100 years, his commitment to excellence has guided the company. As the first company to fortify its cereals and create boxes that offer prizes, coupons and games, Kellogg has historically been a leader in industry, innovation and marketing. Today, as a top producer of cereal and convenience foods, Kellogg is a company that you can always rely on for high quality and great taste.